Maxalding (originally called Maxaldo) was a name created from the founders, Maxick and Saldo. It first came into being in 1909.
The Maxalding System, like the 'Dynamic Tension' system of Charles Atlas and those of others, did not use weights. Where the other systems concentrated on Muscle Development Maxalding went one stage further and taught muscle control. Their methods of centralization and central isolation of the abdomen and other exercises must have seemed revolutionary then and as they do not seem to be generally advocated elsewhere - possibly the same in the 21st Century.
The methods taught have been around since the early 1900s and indeed many of the photos used in the instruction leaflets, even those sold in the 60s and 70s, date from that period. Maxalding ceased to trade in the late 1970s. Maxalding (originally called Maxaldo) was a name created from the founders, Maxick and Saldo and first came into being in 1909.
Maxick was a German Strong Man, just over 5' tall, real name Max
Sick. He was born in Wurtemburg on June 28th 1892. He came to the
United Kingdom in 1909 where he met Monte Saldo. He died in South
America on 10th May 1961 whilst exploring the Amazon and Matto
Grasso rivers. The Maxalding principles are based mainly on
exercises and techniques which later appeared in his book 'Muscle
Control', written in 1911.
Monte Saldo was the professional name of A.M. Woollaston who was apprenticed to the great Eugen Sandow in 1897. He took on this name at the turn of the 20th century whilst touring Europe demonstrating strength and gymnastics.
Monte was also an artist's model and in 1914 he published a book, long out of print, called 'How to Pose'. He provided the financial means of promoting Maxick's methods and starting the Maxalding postal course.
Monte's wife was killed in an air-raid in 1942 and he himself was severely injured. His oldest son, Charles, was killed during the invasion of Europe. His daughter Theresa was badly injured in an air-raid. Monte died in 1949.
His son, F.H.C. Woollaston, the youngest of the children, took over, using the professional name of Courtlandt Saldo.
Seen right - Monte Saldo's son Courtlandt and his wife
Courtlandt carried on the business until sometime in the late 70s. Court Saldo died in 1983 at the age of 72.
A rare old photograph, showing the phenomenal lightweight strongman and master of muscle control, "Maxick," performing repetition planche press ups while on his fingertips only.
-Contributed by Peter Yates
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